SELLING A HOME

INITIAL CONSULTATION

  • Determine your needs and priorities

  • Review "agency" choices and select appropriate working relationship

  • Discuss Marketing Plan

  • Establish Pricing Strategy

DESIGN AND IMPLEMENT MARKETING PLAN

  • Complete home enhancement recommendations

  • Carry out scheduled marketing activities

  • Show the property to brokers and prospective buyers

  • Communicate with you on a regular basis

  • Monitor results of marketing activities

  • Modify Marketing Plan and Pricing Strategy as necessary

REVIEW OFFER AND REACH AGREEMENT WITH BUYER

  • Buyer's Real Estate Professional presents offer

  • Discuss and clarify proposed terms and conditions

  • Negotiation, possible counteroffers

  • Reach final agreement

AFTER RECEIVING THE BEST PURCHASE OFFER:

Negotiate the agreement

  • Explain the offer to you and answer your questions.

  • Help you determine the best course of action by pointing out potential advantages and disadvantages of the offer and clarifying the choices available to you.

  • Prepare an Estimate of Net Proceeds based on the proposed price and terms.

  • Negotiate through the buyer's agent, and handle possible counteroffers, to reach a final agreement that is favorable to you.

Completing the transaction

  • Explain to you in detail all the steps that will occur for a successful closing, and answer any questions you might have.

  • Work with the buyer's broker, title company and others to help coordinate their activities and keep the transaction moving forward.

  • Monitor progress of inspections, the buyer's loan and other contingencies as called for in the purchase contract. Resolve questions or problems that might arise, in order to ensure a timely closing.

  • Assist you in handling details required for the completion of the transaction.

  • Communicate with you on a regular basis so that you can stay informed and as worry-free as possible.

Follow up after the sale closes

  • Confirm that all your real estate-related needs have been met, and provide information on service providers you may require.

How to prepare your home for sale

  • Declutter & Depersonalize – Remove personal items and excess furniture to make spaces look larger.

  • Deep Clean – Ensure the entire home is spotless, including carpets, windows, and appliances.

  • Make Necessary Repairs – Fix leaks, squeaky doors, chipped paint, and other minor issues.

  • Enhance Curb Appeal – Mow the lawn, trim bushes, plant flowers, and repaint the front door.

  • Stage the Home – Arrange furniture to maximize space and showcase key features.

Person cleaning wooden floor with mop and bucket in hallway.
Modern living room with gray sofa, marble coffee tables, tan leather ottoman, dining table with black chairs, white lamp, decorative pillows, and a large plant near the window.

  • Improve Lighting – Open curtains, clean light fixtures, and replace dim bulbs.

  • Highlight Key Features – Showcase unique selling points like fireplaces or built-ins.

  • Get a Pre-Sale Home Inspection – Identify and fix potential deal-breakers early.

  • Hire a Real Estate Agent – Work with a professional for pricing, marketing, and negotiations.

  • Neutralize Paint Colors – Repaint bold walls with neutral tones to appeal to more buyers.

Cozy living room with a gray armchair, pillow, and throw blanket. Wooden furniture, potted plants, framed art, books, and vintage radio contribute to a bohemian decor style.
Two people painting a room; one is standing on a stool painting the wall, the other sitting on the floor with paint supplies around.

REVIEWS

Billy M. ⭐⭐⭐⭐⭐

“Lacory was always prompt and knows a lot about the neighborhood.”

Anna A. ⭐⭐⭐⭐⭐

“As tenants, we’ve truly enjoyed Lacory’s professionalism and dedication. He has addressed all questions and concerns we’ve had in a prompt manner. Lacory has also been quick to handle repairs we’ve needed thus ensuring we are comfortable and safe. His willingness to listen and accommodate our needs sets him apart. It has been a blessing to be his tenants and we highly recommend him!”

Shane M. ⭐⭐⭐⭐⭐

“Lacory was extremely helpful and knowledgeable when I was looking into purchasing a home. He got things done very quickly and was very informative! Would highly recommend working with him!”

Leave a review